Busy but unproductive!

As entrepreneurs we sometimes confuse busyness with productivity. Busy means having a lot to do while productive means getting a lot done. We never have a problem with being busy, no matter how unproductive we are. Most materials about productivity have to with having a list, setting goals, etc. While all those things are important, being productive boils down to your willingness to do the boring stuff. Busyness is easy because having a lot to do distracts us from what really needs to get done. For example, the small business owner wants more cash but does not want to deal with the boring stuff that saves cash. Most businesses that are cash machines have learned to get on top of the boring stuff. In business boring equal cash and exciting equals broke. When someone comes to you with an exciting idea that’s just another way of saying, “I have not really figured out how to make money”.

Whoever works his land will have plenty of bread, but he who follows worthless pursuits lacks sense. (Prov. 12:11)

Passion has to be balanced with consistency and consistency is most often boring. Not being consistent is like driving a car with a back seat driver. Everyone else in your life tells you where to go. You have to learn to commit to the vision: The reason you started the business in the first place.

The only real risk in business is losing the vision. If you are focused with direction, risk is greatly minimized.

Just before you think, business is one boring exercise, there are always going to be new challenged to reignite passion. But you will never experience these new challenges if your never conquer the basics.

Do you see a man skillful in his work? He will stand before kings; he will not stand before obscure men. (Prov. 22:29)

I wish you a very productive day!